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Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.
Empower marketing, growth, and analytics teams with an intuitive, no-code audience builder. Easily define audience segments based on behavioral data and other demographic and transactional data in your warehouse—without relying on SQL or engineering.
Deliver your customer segments instantly across marketing, sales, advertising, and CX platforms. Ensure consistent marketing messages, ad targeting, and customer experiences based on the most updated customer behavioral data in your warehouse or lakehouse.
Prioritize data governance by enabling business teams to responsibly build and activate first-party audience segments powered by your own customer data infrastructure while adhering to GDPR and other regulations.
Whether you’re modernizing your customer data infrastructure or building AI-powered applications, Snowplow helps eliminate engineering complexity so you can focus on delivering smarter customer experiences.